Case Study

Installing and establishing a state-of-the-art staff training platform

Bitburger Brewery Group was looking to improve the training on offer to its staff in the future. It approached tts, which took less than three months to implement a highly effective, state-of-the-art learning management system (LMS) that now means all training courses and programs can be combined and managed centrally.
January 22, 2020
3 min
Kristina Kanne, Consulting, tts Kristina Kanne

Operating at five sites and with some 1,700 employees, Bitburger Brewery Group produces a total of nine brands that are manufactured and sold by various brand subsidiaries. Being one of Germany’s top three breweries in terms of sales makes it particularly important to have a standardized qualification and training program that keeps processes at a high level and paves the way for specific improvements. This also created the need for transparent management of the various training materials in one place so as to ensure a uniformly high quality standard and enable targeted further development of staff training in the future.

Using a high-performance learning management system to combine all existing training programs

Bitburger Brewery Group turned to the experts at tts to provide a centralized, user-friendly cloud-based portal for training at all levels. One particular challenge was the short timeframe – the project needed to be brought to a successful conclusion in less than three months, after which the customer wanted to have an integrated learning center that was ready to use and easy to manage.

Bitburger Brewery Group

The collaboration with tts went extremely smoothly. The highly competent and committed team set up and explained our new software system for us in no time at all. We’re highly satisfied with the result and are looking forward to the new possibilities.

Bitburger Brewery Group

Following an initial consulting phase, tts installed the highly efficient SAP SuccessFactors software to operate a learning management system that was perfectly tailored to the customer’s requirements. SAP SuccessFactors Learning is the market-leading learning and talent management solution. It can also be subsequently enhanced and further modules can be added. Thanks to the focus on the key factors required and excellent collaboration between the project team and customer, the system was up and running at the company after just ten weeks and two training sessions.

Managing knowledge transfer more efficiently and ensuring high quality throughout Germany

The new learning management system now means Bitburger Brewery Group can manage all its training programs and data along with each and every learner and trainer in a single system. This provides transparency and makes it possible to undertake targeted further development of the training programs.

The brewery was particularly keen for the solution to be easy to operate so that it could make processes both efficient and effective. With this in mind, the capabilities of the LMS were geared to the customer’s needs and processes, which now makes ensuring the uniform quality of training in all areas a straightforward and efficient process for the management team.

Simply and efficiently ensure a uniform quality of training
© Bitburger Braugruppe GmbH

Taking training to the next level

Bitburger Brewery Group

The Bitburger Brewery Group distributes nine beer brands and achieves sales of over six million hectoliters of beer and annual sales in 2018 of over 790 million euros. 1,700 employees at five locations ensure that people in more than 60 countries can enjoy the Bitburger, König, Köstritzer, Licher, Wernesgrüner and Benedictine varieties, among others.

The new transparency and control also make it easier to prepare reviews and quickly obtain an accurate overview of the current situation. This speeds up the process of initiating specific steps to further develop the brewery group’s staff training and adapt it to new requirements. It’s also one of the reasons why the cloud environment is set to be expanded and further modules added in the near future. Even while the project was underway, a clear picture developed of how the new possibilities would lead to additional improvements resulting from further development of the LMS. Following its positive experience of the ability tts demonstrated to implement even challenging projects both quickly and successfully, Bitburger Brewery Group is more than happy to continue this winning partnership.

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