Digitalisation

The process of digitalizing public administration is like an obstacle course. Countless projects start off with a great deal of momentum and big hopes, only to falter sooner or later. Although technology makes a lot of things possible, the key question is – how can you achieve change among the people in the organization?

At Continental a new culture has been established during its digital transformation journey. Harald Schirmer, Manager Digital Transformation and Change, explains how this affects learning within the organization.

If companies are to really reap the rewards they’re hoping for, they must specifically ensure staff are on board with the transformation.

The solution is data cleansing. While this might sound a little intimidating, it is actually a solution that enables companies avoid financial losses amounting to as much as one fifth of their sales. High data quality is therefore not a freestyle discipline.